Fifteen people—plus a class of first graders—tell how local food, farms, and gardens changed their lives and their community...and how they can change yours, too. Growing a Garden City includes: Fifteen first-person stories of personal and civic transformation from a range of individuals, including farmers and community garden members, a low-income senior and troubled teen, a foodie, a …
Why do some people bounce back from life's hardships while others despair? This collection of articles looks at the nature of individual and organizational resilience, an issue that has gained special urgency in today's unstable world environment. In the business arena, resilience has found its way onto the list of qualities sought in employees. This collection provides readers with the ability…
This book is about one thing only: branding. Period. In thiseconomy ruled by ideas, the only sustainable form of leadership isbrand leadership. 60-Minute Brand Strategist offers a fast-paced,field-tested view of how branding decisions happen in the context of business strategy, not just in marketing communications. With a combination of perspectives from business strategy, customer experienc…
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-comme…
Jason Barron spent 516 hours in class, completed mountains of homework, and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class—visually capturing the essential points of his education—and providing an engaging an…
The Business Book is the perfect introduction the to key theories that have shaped the world of business, management, and commerce, aimed at adults with an interest in the subject and students wanting to gain more of an overview. Here you’ll discover every facet of business management, including alternative business models, with real life examples from the marketplace. If you’ve ever wonder…
The Business Book is the perfect introduction to key theories that have shaped the world of business, management, and commerce, aimed at adults with an interest in the subject and students wanting to gain more of an overview. Here you'll discover every facet of business management, including alternative business models, with real-life examples from the marketplace. If you've ever wondered about…
The creators of the revolutionary performance management tool called the Balanced Scorecard introduce a new approach that makes strategy a continuous process owned not just by top management, but by everyone. In The Strategy-Focused Organization, Robert Kaplan and David Norton share the results of ten years of learning and research into more than 200 companies that have implemented the Balanced…
duuuh! Perut Rendi tiba-tiba melilit. Kak Siska segera mengambil stetoskop dan siap memeriksa Rendi. Kira-kira, Rendi kenapa, ya? Ayo, ikuti keseruan Kak Siska dan Rendi di dalam buku ini. Temukan cara menjaga kesehatan dan tips cuci tangan yang baik.
Kalian tahu Apoteker? Kalau kita sakit dan diberi resep oleh dokter, kita biasanya menukarkan resep tesebut di apotek. Nah, berdasarkan resep tersebut, Apoteker selanjutnya akan memberikan obat sesuai dengan permintaan dokter. Jadi, Apoteker sangat ahli dalam hal obat, dong? Benar. Lantas, di mana sekolahnya? Untuk mengetahui lebih banyak, yuk, kita ikuti cerita kawan kita, Anya, dalam buku ini.